KAYZAN GROUP - MEDIA CENTER
Kimiya International -Kayzan Group's Exciting Partnership with Health and Hygiene for Protector® Toothbrush Distribution
Kimiya International, a company of the Kayzan Group, is excited to announce our recent collaboration with Health and Hygiene (UK) for the exclusive distribution of Protector® Antiviral and Antibacterial toothbrushes in the UAE. This strategic partnership marks a significant step in our commitment to providing innovative, high-quality healthcare solutions.
Kimiya International, a prominent entity within the Dubai-based Kayzan Group, has been at the forefront of marketing a diverse range of health care, personal care, household, laundry, and auto care products. Our reputation as a trusted provider stems from a steadfast dedication to quality and innovation.
Protector® stands out as a pioneer in the field, offering a toothbrush with unique attributes not found in other brands. This complete antiviral and antibacterial toothbrush provides 99.99% protection against viruses, bacteria, and microbes.Protector® toothbrush is powered by d2p antimicrobial technology by the British Symphony Environmental. It is effective against 50 harmful microbes, including coronavirus, and is tested by ISO 22196 and ASTM E2149. It is the first brand with a variant for toddlers (besides the children's variant).
The distribution drive for Protector® commenced in November 2023, with Kimiya International aiming to make the product available in leading Coops, Hypermarkets, and Pharmacies. The first phase of the distribution round will be completed by the end of December 2023, followed by an active rollout into all targeted segments.
Mr. Irfan Ali Khan, Sales and Marketing Head of Kimiya International, expressed, "The first distribution phase will be completed by the end of December 2023, to be followed by an active rollout into all targeted segments. This marks a crucial step in making Protector® accessible to the wider UAE population."
Mr. Hasique Pandikadavath, Chief Executive of Kayzan Group, emphasized that the addition of Protector® to their portfolio is a moment of great satisfaction and pride. "Protector® stands out from the crowd with its unique attributes and is bound to stir the oral hygiene market."
Mr. Amir Younus, Executive Director of Health & Hygiene, affirmed their proactive involvement in supporting the brand. "Several trade and consumer initiatives have been planned to make Protector® a big success in the United Arab Emirates. Strong campaigns to generate awareness and trials, including endorsements by renowned UAE dentists, in-store promotions, and social media activities, will be an integral part of our plan."
Get Ready for a Hygiene Revolution
The partnership between Kimiya International and Health and Hygiene (UK) is set to revolutionize hygiene in the UAE. Stay tuned for Protector® toothbrushes, a cleaner and safer alternative, coming to leading retailers near you. Join us in this journey towards a healthier, safer smile!